Interesting, here in the EU the price change is not in effect when I checked yesterday and this morning, but over in the USA there are clear signs of a price drop for the Radeon R9 290X. If you look at NewEgg you'll notice them for 279 USD!

And these are not reference cards either, proper factory overclocked products with food cooling like TwinFroz, Windforce and so on. If you look at NewEgg you'll notice for example the Radeon R9 290X GAMING 4GB for 299 USD and GIGABYTE WindForce GV-R929XOC-4GD Radeon R9 290X 4GB for as low as 279 USD ! The prices are after 20 USD rebate, but there is something going on alright.

With such prices and cooler admittedly, that is pretty terrific deal !

With this week GeForce GTX 970 debacle AMD's marketing machine also woke up, you can expect a new 'The Fixer' video today and we have seen some stings from AMD staff stating "with us 4GB really is 4GB".