These are the first pictures of a non-reference design Radeon HD 7970 graphics card. The product comes from Gigabyte, the GV-R797OC-3GD is a factory-overclocked graphics card, which makes use of a custom Ultra Durable VGA+ PCB by the company, and a triple-fan WindForce cooler. The Ultra Durable VGA+ PCB uses 2 oz copper layer for better electrical stability and heat distribution, ferrite-core chokes, low RDS (on) MOSFETs, hand-picked high-performance GDDR5 memory chips, etc.
There's no info just yet on the pricing, clock speeds and availibility.