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As you can see the kit contains all the required items to install it on a Pentium 4 Socket 775/478 or AMD Socket 462/754/939/940 platform. It also comes with a small tube of thermal paste and 100% priceless ... a neat case badge.
Here we see one of the most important items, the water-block for the CPU.
So that's what the casebadge is for ! That is a brushed and shiny copper base people - 100% smooth. You can comb your hair in there (I actually did). This is the groundwork of the water unit that gets pressed, squeezed and fitted onto the CPU.