It's odd, is it not; that we have had computers in our lives for so long that the prospect of not having computers is so utterly alien to us - we would pay more than is needed to maintain it.

Embra:

If Apple is willing to pay more, why not require it for everyone else. Thanks Apple. iphone owners tend to buy new iphone every year more so than Android users. Be interesting to see the numbers.

you're right, but wrong. Apple and AMD aren't the ones paying more money. Qualcomm, Nvidia, and oem custom are paying more. Apple and AMD are paid in through N3 production, the other customers are effectively subsidizing them and TSMC for the development costs.

Can we expect the quality of their chips to increase by 10-20% then?

RavenMaster:

Can we expect the quality of their chips to increase by 10-20% then?

yes because that's the avg. gain from node shrinkage