Nope.... that's because one model's got an rear exhaust cooler, one a dual cooler with lesser stock OC in BIOS, one with a higher stock OC in bios and two fans, and presumably one with three fans and the highest overclock. That doesn't make it a mistake, just... stupid. I personally, if I had to choose, would of course always take the three fan card with what seems the highest factory OC on it.

ivan:

If NVIDIA's MSRP for 2080ti is 999$ why we haven't seen a single manufacturer to follow through with something close to it like per-say $1050. I mean $1250 for a blower card, well that just blows man.

Probably because all the vendors know they can sell more of the higher end ones if the cheap ones aren't available? Honestly this launch isn't much different than 1080 launch. The MSRP 1080's didn't come out for months after the vendor launch and when they did the coolers on them were horrific in both performance and aesthetics.