Corsair gets backlash on new Gaming Logo
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James Frazer
I live in the UK and have heard the term used a lot but it was made popular by US TV shows. HIMYM (How I Met Your Mother) even dedicated an episode to the topic.
While I wouldn't go that far to call it a 'Tramp Stamp', it does look like a crappy and cheap tribal based tattoo. However, my main concern is the use of a static colour within the logo. The colour itself is a horrible choice being a rather dull, putrid yellow. Is that really anyone's choice of colour for a logo design?
The new logo should have been a static colour much like the Corsair 'Sails' logo is with the option to have it in different colours. When I saw the new CG RGB-MX keyboards, the only thing that was an issue was the logo sticker thing that by all reports is not easily removable. I though Corsair missed a trick here as they could have had that as an LED logo much like the logo on the 'i' series AIO coolers and then it would light up in the chosen RGB colour of the user's choice.
As it is, it is a rather ugly 'Tramp Stamp' indeed on a very luxury product.
Denial
Idk I dislike the gaming logo. The corsair sails were cool, stylish and not gaudy like most gaming designs. I understand that companies like to brand things and I'm sure it helps with sales but in this case with the backlash I kinda hope they just revert it.
I'm glad I bought my K70 RGB before they switched.
GhostXL
I have to agree, I prefer the Ship/Sail logo.
geogan
gUNN1993
danfim
It's not as bad as it's made out to be but I too prefer the sails logo. My K70 would look pretty bad when the red/black is disrupted by a yellow thing.
If this was on a power supply I couldn't care less but a keyboard is something you see constantly in front of you so aesthetics DO matter there. The outburst about the issue just proves how important it is.
Bradders684
I prefer the original sails logo tbh. I hope that the select retailers that will still sell versions with the original logo wont be limited to the USA.
Prince Valiant
What I don't get is why they didn't go with a cutlass instead of the weird looking dagger things.
Glidefan
Moderator
Honestly, i'm not seeing the swords, i first see the stamp and then the swords.
And I really *really* think that it's absolutely stupid to change your logo to something completely different in one go instead of gradually.
People will be looking for the sails and skip the sabres logo. People don't read the words on the boxes when browsing.
I know about many companies that went away because they changed their logo in a single day completely.
Want to use the swords? integrate them in the sails logo, wait for some years, then change the colour on the sails to something that won't be as visible, and then take them off completely. People won't even complain.
Glidefan
Moderator
drac
Don't like it. I hope they have the option for the sails logo on their k70 rgb cherry brown also, not just red...:3eyes: If not I'll just rip off the gaming one.
maize1951
Reddoguk
North west here and heard of Tramp Stamp before, but i never knew what its was really, i thought it was a tat on the ankle or something that was home made.
Will have to keep an eye out for these now as i might get a free jump out of it.
"Hey Darling i noticed you have a tramp stamp on ya back, any chance of a f***"
Might work guys give it a try. 🙂
http://i59.tinypic.com/11b2jy8.png
ScoobyDooby
I'm not sure what all the raging is about. I mean they are entitled to make a logo to be whatever they want (within reason) obviously. If you like it great, if you hate it, great. Who cares?
I personally find it an odd choice because it is very tramp-stampy.. those who know and have seen their share of tramp stamps I cannot see disagreeing with this.. it just looks gotti and douchebaggy to me.
Oh well.
BigBlockTowncar
Looks stupid. The ship sails logo was creative. That just looks like a computer-generated tattoo.
Tat3
Yup, horrible logo and that "GAMING" text under it. Gaming RAM and PSU's, sure...
MasterBash
Why would they put a picture of a crab as a gaming logo?
Tat3
Bradders684
I live in the NW and I haven't heard of a tramp stamp either, It's probably a southern thing.
sykozis